SOLIDEA, is a trademark of CALZIFICIO PINELLI a manufacturing company that produces exclusive line of stockings and tights with special performance characteristics. Calzificio Pinelli is now at the top level in the market of therapeutic and preventive stockings, acquiring a demanding and trend-attentive public.
Novity has helped SOLIDEA by CALZIFICIO PINELLI to revolutionize the concept of elastic stockings. The collections of graduated compression stockings and tights, that support the well-being of legs and the effective prevention of circulatory pathologies, with Novity’s project, wed with the softness and the perfect fit of elegant and refined garments, patterns and colors. Thanks to Novity’s work, medical socks changes their positioning becoming fashion and trendy.
In order to make the brand distintive and to extend the product positioning Novity works on Solidea’s corporate identity throughout the production of paper material, brochure and leaflet. Novity helps Solidea to conquer a wider public, more and more demanding and attentive to the new trends of fashion.
